FEATURED IN
ABOUT US
The Counter offers a fresh, unconventional approach to the typical hamburger restaurant, allowing guests to create their ultimate burger. Choosing from 7 proteins, 11 cheeses, 30 signature toppings, 17 made-from-scratch sauces, 6 buns, and 3 fresh greens, guests can create more than a million possible burger combinations, all served in a full-service, casual-dining atmosphere punctuated by industrial décor and upbeat music.
THE CONCEPT
CREATE YOUR OWN
Burger restaurant
- Customization to meet individual lifestyles
- Opened first location in Santa Monica in 2003
- Innovative twist on an American classic
- High quality, locally sourced ingredients
- Craveable, proprietary flavors
- Hospitality-driven culture
- Modern, progressive setting
THE SPACE
PIONEER IN UPSCALE,
Premium Burger Market
- Features oversized glass roll-up doors*
- Designed to be efficient & maximize operational efficiency
- Average 2,000 to 3,000 square feet
- 75 – 95 Seats
- End Cap or Corner locations preferred
- Lifestyle centers or multi-purpose developments
- Environmentally sound design
*Where possible